Client: TIPZZY​

TIPZZY 是一間香港精選酒品專門店，主打為不同場合與客群度身訂造專屬的酒盒 Packages。本次 Logo 設計的核心在於「捕捉微醺與流動的瞬間」。我為品牌特別客製了一套專屬字體，打破傳統酒標的工整與沉悶。以字體流暢、帶有律動感的波浪線條營造品牌形象，既像美酒注入杯中的絲滑液體，又精準地傳遞出飲酒後放鬆、微醺（Tipsy）的愉悅狀態。

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TIPZZY is a local select wine shop specializing in custom-tailored wine box packages designed for diverse needs and social occasions.

The core design concept revolves around "capturing the fluid moment of celebration and relaxation." Moving away from rigid, traditional wine branding, we created a custom typography that features organic, liquefying curves. The wave-like strokes mimic the smooth flow of pouring wine while visually echoing the playful, lightheaded sensation of being "tipsy."